Pinterest Ads

Last updated November 9, 2025Published November 4, 2025

Use Pinterest Ads performance—saves, clicks, add-to-carts—to complement your paid social reporting.

Data Available

  • Campaign, ad group, and pin metrics (impressions, saves, outbound clicks, conversions, ROAS)
  • Audience and placement insights
  • Funnel actions such as add-to-cart and checkout for tagged sites

Requirements

  • Pinterest Business account with access to the ad account
  • The account must have the Pinterest Tag installed if you need conversion data
  • Corresponding brand inside InsightfulPipe

Connect Flow

  1. Head to Connectors → Pinterest Ads → Connect Account.
  2. Sign in with your Pinterest Business credentials and approve the requested permissions.
  3. Choose the ad account, assign it to a brand, and confirm.

MCP Endpoint

https://pinterest-ads-mcp.insightfulpipe.com/

Add it to Claude/ChatGPT so your AI can pull Pinterest metrics on demand.

Example Prompts

  • “Using Pinterest Ads, show the campaigns with the most saves this month.”
  • “Which audiences convert best for Brand X?”
  • “Compare add-to-cart rate vs checkout rate across campaigns.”

Quick Fixes

  • Account missing: ensure your Pinterest login has admin rights to the ad account number selected.
  • No conversions: verify the Pinterest Tag is firing and assigned to the same ad account.
  • Needs Reauth: reconnect whenever you reset your Pinterest password or revoke third-party access.