Hvad koster Google Ads MCP server?

Google Ads MCP server er inkluderet i alle InsightfulPipe-abonnementer sammen med alle andre MCP servers og CLI'en. Abonnementer starter ved 29,99 USD om måneden med en prøveperiode. Se de aktuelle abonnementer på insightfulpipe.com/pricing.

Hvilke Google Ads-data kan jeg tilgå via MCP?

Du kan tilgå kampagnemetrics (eksponeringer, klik, konverteringer, forbrug), søgeordsperformance, data på annoncegrupper, søgetermsrapporter, målgruppeindsigter og meget mere. MCP serveren understøtter kampagnetyperne Search, Display, Performance Max, Shopping og Video.

Hvordan forbinder jeg Google Ads til Claude?

Opret en konto hos InsightfulPipe, forbind din Google Ads-konto via OAuth, installér konfigurationen af MCP serveren, og genstart Claude. Når forbindelsen er oprettet, kan du stille Claude spørgsmål om dine Google Ads-data direkte.

Kan jeg forbinde flere Google Ads-konti?

Ja, du kan forbinde flere konti, inklusive MCC-strukturer (manager-konti). Det er praktisk for bureauer, der håndterer flere kunder eller brands med separate annoncekonti.

Google Ads MCPAnnoncering99 actions

Google Ads MCP Server

Let your AI agents run Google Ads for you, safely.

Enable or disable every action, per account. Block your agent from doing dangerous actions.
Ask in plain English. Create campaigns, pull reports, find insights and take action in Google Ads.
99 read and write actions. Every Google Ads task your agent needs, from reporting to campaign management.
Built for teams. Invite your team and share one connected account.

Start en prøveperiode View all 99 actions

Fungerer med

ChatGPT

Claude

Claude Code

Codex

Gemini CLI

Cursor

Mistral

OpenClaw

HermesPerplexityGrokn8nWindsurfVS CodeZed

ChatGPT

connected to Google Ads MCP

Online

Actions

Tilgængelige handlinger

99 handlinger klar til at automatisere dine Google Ads workflows.

99 actions

Læs

Account Performance Report

Account performance for a date range: clicks, cost, impressions, conversions and all conversions

Læs

Ad Performance Report

Ad performance for a date range: status, clicks, cost, impressions and conversions per ad

Skriv

Add Audience Targeting

Target a user list (remarketing audience) with an ad group

Skriv

Add Call Asset

Add a phone call asset to the account (shows phone number with ads)

Skriv

Add Callout Asset

Add callout text snippets to a campaign (e.g., 'Free Shipping', '24/7 Support')

Skriv

Add Demographic Targeting

Add age and/or gender demographic targeting to an ad group

Skriv

Add Dsa Webpage Targeting

Add a webpage-targeting criterion to a DSA ad group (incl. page-feed label targeting)

Skriv

Add Keywords

Add keywords to an ad group

Skriv

Add Label

Create a new label for organizing campaigns, ad groups, and ads

Skriv

Add Lead Form Asset

Add a lead form to a campaign (users submit info directly from the ad)

Skriv

Add Location Targeting

Add geographic location targeting to a campaign (countries, cities, postal codes, regions)

Skriv

Add Negative Keywords

Add negative keywords at campaign or ad group level

Skriv

Add Price Asset

Add a price asset to the account (shows product/service pricing under ads)

Skriv

Add Proximity Targeting

Add radius/proximity targeting to a campaign (target users within a radius around coordinates)

Skriv

Add Sitelinks

Add sitelink assets to a campaign (clickable links below the ad)

Skriv

Add Structured Snippet Asset

Add a structured snippet to a campaign (category-based highlights)

Skriv

Apply Label

Apply a label to campaigns, ad groups, or ads

Skriv

Attach Conversion Actions To Campaign

Bind specific conversion actions to an App campaign via Campaign.selective_optimization. Overrides the customer-level conversion goals for this campaign. App campaigns only.

Læs

Bidding Strategy Report

Portfolio bidding strategy performance for a date range: type, status, clicks, cost, cost per conversion, impressions, average CPC and conversions

Læs

Campaign Performance Report

Campaign performance for a date range: status, bidding strategy type, clicks, cost, impressions, conversions and all conversions

Skriv

Create Ad Group

Create a new ad group (always created as PAUSED)

Skriv

Create App Ad

Create an App ad in an existing App campaign ad group

Skriv

Create App Campaign

Create an App campaign with its initial App ad group (always created as PAUSED)

Skriv

Create App Deep Link Asset

Create an app deep link asset for App ads

Skriv

Create Asset Group

Add an asset group to an existing Performance Max campaign

Skriv

Create Bidding Strategy

Create a portfolio bidding strategy (Target CPA, Target ROAS, Maximize Conversions or Maximize Conversion Value) that campaigns share

Skriv

Create Campaign

Create a new campaign (always created as PAUSED)

Skriv

Create Conversion Action

Create a conversion action to track valuable user actions

Skriv

Create Display Campaign

Create a Display campaign with ad group and responsive display ad in one atomic request

Skriv

Create Dsa Campaign

Create a Dynamic Search Ads (DSA) Search campaign (always created as PAUSED)

Skriv

Create Dynamic Search Ad

Create a Dynamic Search Ad in a DSA ad group (always created as PAUSED)

Skriv

Create Page Feed

Create a DSA page feed (AssetSet of type PAGE_FEED) with page URLs and labels

Skriv

Create Performance Max Campaign

Create a Performance Max campaign with asset group in one atomic request

Skriv

Create Responsive Display Ad

Create a responsive display ad (always created as PAUSED)

Skriv

Create Responsive Search Ad

Create a responsive search ad (always created as PAUSED)

Skriv

Create Search Campaign

Create a new Search campaign (always created as PAUSED)

Skriv

Create User List

Create a new user list (remarketing audience) for Customer Match

Skriv

Create Youtube Video Asset

Create a reusable YouTube video asset by video ID

Læs

Dsa Search Terms Report

Dynamic Search Ads search terms: headline and landing page served, clicks, cost, impressions and conversions

Læs

Gaql

Execute a GAQL (Google Ads Query Language) query

Læs

Generate Keyword Ideas

Generate keyword ideas from seed keywords or URL using Keyword Planner

Læs

Get Account Info

Customer account information and settings

Læs

Get Ad Group Bidding

Ad group bidding strategy information

Læs

Get Ad Group Labels

Ad group label associations

Læs

Get Ad Groups

Ad group performance data and configuration

Læs

Get Ad Labels

Ad group ad label associations

Læs

Get Ads

Ad creative performance data and policy information

Læs

Get Audiences

Audience targeting and demographic performance data

Læs

Get Campaign Bidding

Campaign bidding strategy configurations

Læs

Get Campaign Budgets

Campaign budget configuration and recommendations

Læs

Get Campaign Labels

Campaign label associations

Læs

Get Campaigns

Campaign performance data and configuration

Læs

Get Change History

Change status history for Google Ads entities

Læs

Get Clicks

Click-level performance and location data

Læs

Get Client Accounts

Customer client hierarchy and management information

Læs

Get Criterion Labels

Ad group criterion label associations

Læs

Get Customer Labels

Customer label associations

Læs

Get Display Keywords

Display keyword targeting performance

Læs

Get Geo Performance

Geographic and location-based performance data

Læs

Get Keywords

Keyword performance data and statistics

Læs

Get Labels

Label management and organization data

Læs

Get Non Manager Accounts

Customer client non-manager accounts only

Læs

Get Shopping Performance

Shopping campaign product-level performance data

Læs

Get Topics

Topic targeting performance data

Læs

Get User Interests

User interest categories and availability

Læs

Get User Locations

User location-based performance data

Læs

Keyword Performance Report

Keyword performance for a date range: status, first-page, first-position and top-of-page CPC estimates

Skriv

Link Asset Group Assets

Attach existing assets to a Performance Max asset group

Skriv

Link Page Feed To Campaign

Link a page-feed asset set to a DSA campaign (CampaignAssetSet)

Læs

List Bidding Strategies

List portfolio bidding strategies with type, status, targets, bid limits and attached campaign counts

Læs

List Conversion Actions

List conversion actions (id, name, type, category, status); pass conversion_action_id for one with its tag snippets

Skriv

Pause Ad

Pause an individual ad

Skriv

Pause Ad Group

Pause an ad group

Skriv

Remove Customer List Members

Remove members from a Customer Match user list

Skriv

Remove Keywords

Remove keywords from an ad group

Skriv

Remove Negative Keywords

Remove negative keywords at campaign or ad group level

Skriv

Resume Ad

Resume (enable) a paused ad

Skriv

Resume Ad Group

Resume (enable) a paused ad group

Læs

Search Terms Report

Search terms that triggered ads: match type, clicks, cost, impressions and conversions

Skriv

Set Asset Group Listing Filters

Choose which Merchant Center products a Performance Max asset group advertises

Skriv

Set Campaign Device Targeting

Target or exclude a device for a whole campaign, including Demand Gen

Skriv

Set Device Bid Modifier

Set bid adjustment for a specific device type on an ad group

Læs

Suggest Geo Targets

Search for geo target constants by name (city, postal code, region) to get IDs for location targeting

Skriv

Unlink Asset Group Assets

Detach assets from a Performance Max asset group

Skriv

Update Ad

Update an ad's status (enabled, paused, removed)

Skriv

Update Ad Group

Update an ad group: name, bids, targets, rotation, URL settings, or status (enabled, paused, removed)

Skriv

Update App Ad

Update an existing App ad's inline text and referenced assets

Skriv

Update Asset Group

Update a Performance Max asset group: name, landing pages, or status (enabled, paused, removed)

Skriv

Update Asset Group Signals

Add or remove audience and search theme signals on an existing asset group

Skriv

Update Bidding Strategy

Update a portfolio bidding strategy: name, target, bid limits, or remove it

Skriv

Update Campaign

Update a campaign: name, dates, budget, bid targets, URL settings, or status (enabled, paused, removed)

Skriv

Update Campaign Targeting

Add or remove the locations and languages a campaign targets

Skriv

Update Conversion Action

Update an existing conversion action's settings

Skriv

Update Keywords

Update existing keywords (status, bids)

Skriv

Update Responsive Search Ad

Update an existing responsive search ad's headlines, descriptions, or URLs

Skriv

Upload Click Conversions

Upload offline click conversions (Enhanced Conversions for Leads)

Skriv

Upload Customer List

Upload members to a Customer Match user list (remarketing audience)

Skriv

Upload Image Asset

Upload an image asset from a URL to Google Ads

Skriv

Upload Media Bundle Asset

Upload an HTML5 media bundle asset from a ZIP URL

Overview

What you can do with the Google Ads MCP

Google Ads MCP server forbinder din Google Ads-konto direkte til Claude AI. I stedet for at eksportere data eller bygge rapporter manuelt kan du stille Claude spørgsmål om dine kampagner i helt almindeligt sprog.

Claude

Acme StoreRead-only

Ask about your Google Ads account…

01Performanceanalyse

Performanceanalyse

Bed Claude om at analysere kampagneperformance, finde de bedste performere og markere annoncer, der underpræsterer.

See all Google Ads actions

Claude

Acme StoreRead-only

Ask about your Google Ads account…

02Budgetovervågning

Budgetovervågning

Følg budgetforbrug og forbrugstendenser, og få besked, når kampagner bruger for meget eller for lidt.

See all Google Ads actions

Claude

Acme StoreRead-only

Ask about your Google Ads account…

03Søgeordsanalyse

Søgeordsanalyse

Analysér søgeordsperformance, find muligheder for negative søgeord og identificér søgetermer med høj konverteringsrate.

See all Google Ads actions

actions

one server URL

read actions

reports, audits, research

write actions

create, update, manage

Setup

How to connect the Google Ads MCP server

Add the server URL to your AI client, then sign in with your InsightfulPipe account to authorize access. The server is hosted, so there is nothing to install.

MCP server URL

https://google-ads.insightfulmcp.com/

Connect Google Ads to Claude

Fastest: add InsightfulPipe from the Claude Directory

One click connects the full InsightfulPipe MCP with all your connected accounts. To add a server scoped to Google Ads only, follow the steps below.

Open Claude Directory

Or add the Google Ads server manually:

01
Copy the server URL:
```
https://google-ads.insightfulmcp.com/
```
02
Open Claude connector settings (Customize > Connectors), click + and then Add custom connector.
03
Paste the URL and click Add.
04
Click Connect, then click Authorize access in the browser.

Start a new chat, click +, open Connectors and turn the connector on to use it.

The Free plan can add one custom connector. On Team and Enterprise plans, an Owner first adds it under Organization settings > Connectors, then each member clicks Connect in Customize > Connectors.

Connect Google Ads to ChatGPT

Fastest: add InsightfulPipe from the ChatGPT app directory

One click connects the full InsightfulPipe MCP with all your connected accounts. To add a server scoped to Google Ads only, follow the steps below.

Open in ChatGPT

Or add the Google Ads server manually. Custom MCP servers need ChatGPT's Developer mode, which OpenAI offers on Plus, Pro, Business, Enterprise and Education accounts on the web.

01
Copy the server URL:
```
https://google-ads.insightfulmcp.com/
```
02
In ChatGPT, open Settings → Security and login and turn on Developer mode.
03
Go to ChatGPT Plugins and select the + button.
04
Enter a name, paste the URL under Connection and create the connection.
05
When the sign-in opens, click Authorize access in the browser.
06
In a new chat, choose Developer mode from the + menu and select the app. Select it again in each new chat.

See OpenAI's Developer mode guide.

Connect Google Ads to Claude Code

Add the server:

claude mcp add --transport http google-ads-mcp https://google-ads.insightfulmcp.com/

02
In Claude Code, run /mcp, select google-ads-mcp and choose Authenticate.
03
Sign in to InsightfulPipe in the browser window and click Authorize access.

Connect Google Ads to Cursor

01
Add the Google Ads MCP server to Cursor, or add it to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):
```
{
  "mcpServers": {
    "google-ads-mcp": {
      "url": "https://google-ads.insightfulmcp.com/"
    }
  }
}
```
02
The server shows Needs authentication. Click Connect, then Open.
03
Sign in to InsightfulPipe and click Authorize access.

Connect Google Ads to Gemini CLI

Add the server:

gemini mcp add --transport http google-ads-mcp https://google-ads.insightfulmcp.com/

02
In Gemini CLI, run /mcp auth google-ads-mcp.
03
Sign in to InsightfulPipe in the browser window and click Authorize access.

Connect Google Ads to Codex CLI

Using the Codex app? Add InsightfulPipe from the OpenAI app directory

The listed app connects the full InsightfulPipe MCP with all your connected accounts, in both ChatGPT and Codex.

Open the app listing

01
Add the server. When Codex detects OAuth support, it starts sign-in right away:
```
codex mcp add google-ads-mcp --url https://google-ads.insightfulmcp.com/
```
02
A browser window opens. Sign in to InsightfulPipe and click Authorize access. If no browser opens, run codex mcp login google-ads-mcp.

Watch the setup tutorial

Works everywhere

Bring Google Ads into the AI tools you already use

One hosted server URL, any MCP-compatible client. Pick yours to see the setup steps, or paste the URL into anything that speaks MCP.

Playbook

Prompts and skills that run on the Google Ads MCP

Copy a prompt into any connected client, or install a Claude skill that chains the actions for you.

Prompt

“Hvad er min ROAS i Google Ads de seneste 30 dage?”

Få det samlede afkast af annonceforbruget på tværs af alle kampagner

View prompt

Skill

Google Ads A/B Test Designer

Claude skill that designs Google Ads A/B tests with a hypothesis, sample size, test duration and success criteria before you change ads, bids or pages.

Download View skill

Prompt

“Hvilke kampagner ligger bagud i forhold til budgettet denne måned?”

Find kampagner, der bruger for lidt og kræver opmærksomhed

View prompt

Skill

Ad Copy Performance Ranker

Claude skill that ranks Google Ads responsive search ads by CTR and conversion rate, finds winning headline patterns and flags weak ads to rewrite.

Download View skill

Prompt

“Vis mig de 10 søgeord med flest konverteringer”

Find dine bedst performende søgeord

View prompt

Skill

Bid Strategy Auditor

Claude skill that checks whether your Google Ads bid strategy fits your conversion volume, compares it with alternatives and recommends when to switch.

Download View skill

Prompt

“Sammenlign CPA mellem brand- og non-brand-kampagner”

Analysér effektiviteten på tværs af kampagnetyper

View prompt

Skill

Budget Allocation Optimizer

Claude skill that uses marginal CPA analysis to show how much Google Ads budget to move between campaigns and the expected impact of each change.

Download View skill

Prompt

“Hvilke søgetermer udløste mine annoncer i går?”

Gennemgå søgetermsrapporten for optimeringsmuligheder

View prompt

Browse the prompt library All Claude skills

HAR DU SPØRGSMÅL?

Frequently asked questions

En Google Ads MCP server forbinder din Google Ads-konto til Claude AI via Model Context Protocol (MCP). Det gør, at Claude kan hente dine kampagnedata direkte, så du kan spørge til performance, budgetter, søgeord og konverteringer i naturligt sprog i stedet for at navigere rundt i Google Ads-grænsefladen.