Instagram Analytics MCP
social
Ask your Instagram Analytics anything
Pull reports, find insights, and take action on Instagram Analytics. Just ask. No dashboards, no exports, no waiting.
Available Actions
16 actions available to automate your Instagram Analytics workflows.
Read Actions (10)
Get Profile
ReadGet Instagram business profile information
Get Media
ReadList recent media posts for the Instagram account
Get Media By Id
ReadGet details for a specific media post
Get Media Insights
ReadGet insights for a specific media post
Get Account Insights
ReadGet account-level insights and analytics
Get Stories
ReadList current stories for the Instagram account
Get Media Comments
ReadGet comments on an Instagram media post
Get Comment By Id
ReadGet details for a specific comment by ID
Get Comment Replies
ReadGet replies to a specific comment
Get Business Discovery
ReadGet profile info and media metrics for another Instagram Business or Creator account by username
Write Actions (6)
Create Comment
WriteCreate a new comment on an Instagram media post
Reply To Comment
WriteReply to a comment on Instagram media
Hide Comment
WriteHide or unhide a comment on Instagram media
Delete Comment
WriteDelete a comment from Instagram media
Toggle Media Comments
WriteEnable or disable comments on Instagram media
Publish Post
WritePublish an image or video post to Instagram (combines container creation, status check, and publishing)
How to Use This MCP Server
MCP Server URL
https://instagram.insightfulmcp.com/Connect to Claude
- 1Copy this URL:
https://instagram.insightfulmcp.com/ - 2Click Claude Connectors Settings to open the settings page
- 3Scroll to the bottom and click Add custom connector
- 4Paste the URL and click Add
- 5Click Connect on the connector to start authorization
- 6Click Authorize access in the browser to complete the connection
That's it! Start a new chat, open the Connectors panel, and turn on the connector to use it.
Watch Tutorial
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What is the Instagram Analytics MCP Server?
The Instagram MCP server connects your Instagram business or creator account directly to Claude AI. Query profile analytics, post engagement, Reels performance, and audience demographics.
Ask about content performance, best posting times, and follower growth. Claude retrieves data from the Instagram Graph API and provides instant analysis.
Supports Feed posts, Reels, Stories, and IGTV analytics.
Instagram Analytics MCP Use Cases
Real-world applications for connecting Instagram Analytics to your AI assistant.
Content Performance
Analyze engagement rates, reach, and impressions across posts, Reels, and Stories.
Audience Growth
Track follower growth, demographics, and when your audience is most active.
Reels Analytics
Measure Reels performance including plays, reach, and engagement.
Hashtag Performance
Understand which hashtags drive the most reach and engagement.
Example Questions to Ask
Here are some things you can ask your AI assistant about your Instagram Analytics data.
“What are my top performing Reels this month?”
Find viral Reels content
“What is my average engagement rate?”
Benchmark performance
“When is my audience most active?”
Optimize posting times
“Show me follower growth this week”
Track audience growth
“Which content type gets the most reach?”
Format comparison
Instagram Analytics MCP vs Traditional Methods
See why marketers prefer MCP connectors over manual exports and API integrations.
| Feature | MCP Server | Manual Export | Raw API |
|---|---|---|---|
| Natural language queries | ✓ | ✗ | ✗ |
| Real-time data access | ✓ | ✗ | ✓ |
| No coding required | ✓ | ✓ | ✗ |
| AI-powered insights | ✓ | ✗ | ✗ |
| Cross-platform analysis | ✓ | ✗ | ✗ |
| Setup time | 5 minutes | Ongoing | Days/Weeks |
Frequently Asked Questions
What is an Instagram MCP server?
An Instagram MCP server connects your Instagram business or creator account to Claude AI using the Model Context Protocol. You can query analytics and insights using natural language.
What Instagram data can I access?
You can access profile insights (followers, reach, impressions), post performance (likes, comments, saves, shares), Reels analytics, Stories metrics, and audience demographics.
Does it work with personal Instagram accounts?
The MCP server requires an Instagram Business or Creator account, as personal accounts do not have API access to analytics data.
Can I analyze Instagram Stories?
Yes, you can access Stories analytics including reach, impressions, replies, and exits. Note that Stories data is only available for 24 hours after the Story expires.
Is this separate from Facebook Ads?
Yes, the Instagram MCP server focuses on organic profile and content analytics. For Instagram advertising data, use the Facebook Ads MCP server, which covers all Meta advertising.
Ready to get started with Instagram Analytics?
Start your free trial today and connect Instagram Analytics to your AI workflows.