Measurement Claude Skills
15 Measurement skills
A/B Test Designer
Claude skill that designs and reads out A/B tests on live GA4 and Google Ads data: hypothesis, sample size, duration, significance and a clear verdict.
Attribution Model Auditor
Claude skill that reads attribution windows, models and counting across ad platforms and GA4, measures time to convert and finds over-counting.
Bulk UTM Link Builder
Claude skill that works as a bulk UTM builder: tagged links that reuse your GA4 spellings, the channel each lands in, and campaign names.
Conversion Tracking Auditor
Claude skill that audits conversion tracking on live data: what Google Ads counts, broken tags, lag, GTM, GA4, and tracking QA after a site redesign.
GA4 Audience and Retention Analyst
Claude skill that reads your live GA4 data: new vs returning users, weekly retention cohorts, value by channel, devices, countries and demographics.
GA4 Channel and Referral Performance
Claude skill that reports GA4 channels and source/medium ROI with real ad spend, flags bot and internal referrers, and explains Direct traffic spikes.
GA4 Ecommerce Funnel Analyst
Claude skill that reads GA4 ecommerce live: purchase funnel, checkout drop-off, cart abandonment, products, revenue by source and AOV trend.
GA4 Landing Page Analyst
Claude skill that reviews GA4 landing pages on live data: leaks, conversion rate by ad source, paid and organic pages, scroll depth, 404s and site search.
GA4 Property Audit
Claude skill that audits a GA4 property on live data or runs a GA4 setup checklist: tag coverage, key events, retention, links, Unassigned traffic and bots.
GA4 Weekly Report
Claude skill that builds your GA4 weekly report from live data: week-over-week and YoY changes, noise checks, anomalies, key events and page engagement.
GTM Container Auditor
Claude skill that audits a Google Tag Manager container and builds the tracking it lacks: button clicks, form submissions, dataLayer pushes, preview checks.
Incrementality Test Designer
Claude skill that designs geo holdout, audience holdout and conversion lift tests from live ad data, and checks your volume can show a real lift.
LTV:CAC Ratio Optimizer
Claude skill that calculates customer lifetime value, CAC, LTV:CAC ratio and payback period by channel and segment, and sets affordable CPA targets.
Measurement Plan Builder
Claude skill that builds a North Star, KPI tree, measurement plan and tracking plan from what your GA4, Search Console and ad accounts already track.
UTM Auditor
Claude skill that audits UTM tags on live data: what GA4 received and what Google Ads, Meta and LinkedIn send, plus a naming convention.
About Measurement Claude skills
Measurement skills make sure marketing decisions rest on trustworthy data: conversion tracking audits across Google Ads, GA4 and Google Tag Manager, attribution audits, A/B test design, incrementality tests and LTV:CAC analysis.
Connect Google Analytics and Google Tag Manager MCP servers so Claude can check reports, key events and tags, and Stripe or Shopify for revenue data in LTV analysis.
Related prompts
Measurement Skills FAQ
Common questions about Measurement skills and how to use them with Claude.
Yes. Conversion Tracking Auditor reads the key events in GA4, the tags in Google Tag Manager and the conversions Google Ads counts, checks that each one still fires, and offers fixes it runs only after you confirm.
Use Incrementality Test Designer to plan a geo-lift, holdout or conversion lift test, and Attribution Model Auditor to reconcile platform and analytics numbers.
Yes. Every Measurement skill downloads as a ZIP from its page without an InsightfulPipe account. Running skills on live data through InsightfulPipe MCP servers needs a plan. Plans start at $29.99/month, and every plan includes a trial.